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Out of Bounds
CHALLENGE: Design and production of logo, posters and signage for a dance, drama and musical theatre company.
SOLUTION: Since the organization includes many different artistic disciplines, a logo needed to be created which could act like an umbrella for all of them. The idea of a lower case "f", (related both to "Fineline" and also had the delicacy of a G clef or an eighth note), transcended all of the disciplines. Most of the students are tots through teens, so the color palette is youthful and trendy. For the individual posters, I would talk to the owners, either read or listen to the music or plays and would customize the posters to the events.
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